Picturemaxx AG (Head of Marketing)
Britta Milde, born in 1970, is Head of Marketing at picturemaxx AG in Munich. With a degree in business administration (specialising in business informatics), she has been following developments in the field of media asset management from the perspective of technology providers for more than 20 years and is intensively involved with the changing needs for use. She advises clients from the corporate, publishing and cultural sectors in a practical and solution-oriented manner.
What does media asset management mean and how can it be used to archive and organise images, videos and other media in a time-saving and secure way? These and other questions will be discussed in the lecture.