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    Visitor facts 2016

    13,900 visitors (with denkmal 2016)

    37% of the MUTEC-visitors are involved in purchasing decisions (decisive, co-decisive, consultative)
    with 91% trade visitors

    37% of visitors come from a distance of more the 300 km

    19% of visitors are international visitors
    especially from Poland, Czech Republic, Russia, Hungary, Austria as well as from United States and Asia

    The most important objectives for visitors are:

    • advanced training/ knowledge base expansion/new ideas for one’s own profession
    • becoming acquainted with new products and services
    • obtaining information on specific products/techniques/performances
    • obtaining information on innovations/industry trends
    • testing products/materials
    • visiting the event programme
    • initiating business contacts

    The most important exhibition sector for visitors are:

    • Museum fittings | Exhibition design
    • Media presentation
    • Building museums | Technology
    • Museum Management
    • Museum infrastructure
    • Visitor services

    High quality of the exhibition sectors:

    • Media presentation
    • Museum infrastructure
    • Visitor services

    are especially praised by the visitors.

    High level of visitor satisfaction:

    • 90% of visitors plan to visit the MUTEC again
    • 89 % of visitors will recommend the MUTEC
    • 50% of visitors only visit the MUTEC in regard to the trade fair subject


    Source:
    Survey of denkmal/MUTEC 2016 visitors and exhibitors conducted by FGM MARKET INSIGHTS.

    Fakten zu den Ausstellern der MUTEC



    >> Press release finish 2016

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